Being a person who makes her living primarily from creating or advising people on the creation of websites, and also a person who has always wanted to own a little shop, I have a lot of opinions about what small businesses should be doing with their blogs. Most independent shops don’t have a blog, of course, and not every store should. Sadly, those that do have one are generally not sure why they do, or what they should be doing with it. So the blogs either sit dormant for long stretches of time, or you witness the staff fumbling around for something to post. It breaks my little web-nerb heart. So the Fancy Tiger Crafts blog makes me doubly happy: I love it on a personal level and also applaud it on a professional level.
If you haven’t heard of it (yet), Fancy Tiger is a yarn and fabric store in Denver. I’ve never been there but, having followed their blog for a while, I’m tempted to plan a trip to see my Denver friends and relations, all so I can meet the Fancy Tiger crew and fondle their Heirloom yarn. The blog is a great and steady mix of perfectly logical stuff that makes you wonder why every yarn store isn’t doing the same — updates on new products and classes, staff picks, what they’re making, what their customers are making, and of course an original pattern here and there. (I really love the latest one, the Guillemet Hat.) All done professionally but naturally and conversationally, so that visiting the blog feels a lot like having popped into the store for a chat. Well done, Fancy ladies, well done.
you are spot on (as usual) . what a great blog and good pinterest boards as well. Thx!
I’m with you – worthy of a trip to denver!
Ooh, most excellent. I wish I had known about FTC when I was in Denver last … next time, definitely.
they are absolutely my favorite shop’s crew ever! i known about them 2 years ago on Ysolda’s blog and never stopped to read their blog from then. Dont miss the fancy tiger yarn, is beautiful!
The day before you posted this, I was chatting with my co-worker Stefanie (http://www.stefaniejapel.com/) about you (she loves your blog!) and about Fancy Tiger. Then you posted and it was like, whoa, worlds collide!
Stefanie will be at Stitches West, too, so I hope you can meet!
Stefanie Japel reads my blog? That’s very cool — I’d love to meet her.
You’re blog is getting more and more famous! Hodge Podge gave you a shout out on facebook after you mentioned that you loved Borealis. I commented that I love your blog, and she said, “Yeah, it’s a keeper!”
Pingback: Knitter’s delight: Beautifully textured hats | Fringe Association
Aw thanks! We’re blushing over here :)